Compatible with all Apple Watches - Series 1, 2, 3, 4, & ,5, 38/40mm & 42/44m.
Why Choose Us?
We know you spent a lot on your Apple Watch, so we specifically designed our brand new "SWISS" strap to give your expensive Apple Watchthe luxurylook it deserves.
Lightweight, a uniquely minimalist design, built to last, yet easy to adjust, "SWISS" is the whole package.
As avid Apple Watch junkies,we grew tired of overpaying for the same overpriced straps. So, we decided to make our own.
Every strap is designed with luxury, comfort, and durability in mind.
We source our straps directly from suppliers to ensure minimal environmental impact, prevent excess waste, and most importantly, keep shipping costs down - allowing us to pass the savings to our customers in the form of low prices and FREE shipping.
How To Adjust
Our video below will show you exactly how to adjust your new strap for your perfect fit in 2 minutes or less using our adjustment tool, included with your purchase of SWISS 100% FREE of charge.
Press "Add to Cart" to get your SWISS strap today, before we run out!
Probably early days but this one is holding up far better than the last one
Only weak point is the stuff to adjust the strap very very poor.
Mogens Vest H.
Super service, slow delivery
The product arrived defective. Impossible to use
It’s look nice and really luxurious.
After I received and take in my watch is look so good.
Once the product arrived, it is the same as shown online when ordering. Nice!
Fits well and the tools came in handy it’s a worthwhile purchase thanks much for your fast service
It looks nice but not like hi class as original metal belt from apple
in other word you see where it was manufactured
Really wasn’t expecting much from this as I’m always wary when there are supposed large discounts that I’m even going to receive something.
The strap arrived earlier than expected, and came with an adjustment tool.
The quality and look of the strap is better than expected and I really love it.
Excellent strap and looks expensive. Had lots of comments. It also comes with a handy tool that allows you to remove the links. It now fits perfect !
It is very nice, but not had a chance to try it yet , sorry.
Gunsan Yeonggwang G.
I bought two bands for me and my wife. They're healthy. We're both satisfied. You're not gonna regret!
It’s not what I thought it was going to be
It seems to be well made, but don’t care much about the glossy black paint. A matte finish would have matched better my space gray watch.
Brilliant strap looks very high quality.
nice , perfect for my iwatch 4
I got this for my brand new Apple Watch Series 4 and it looks amazing! Thank you so much!
High quality. Shipping took longer than I wanted but I liked that they kept me updated on my order's progress. Very communicative customer support!
I didn’t really know how much the band would hold up to the hype but it does. The links on ITALY are decently small so you can get a perfect fit. It’s got a good shine without being too flashy. I am very happy with my Black ITALY watch band. I would definitely recommend it to others .
Strap is actually higher quality than I expected. Feels sturdy but still lightweight. Would definitely recommend to anyone on the fence. Got mine in silver and it looks great with my Series 3! Thanks.
My wife is an Apple Watch junkie and this is by far one of her favorite straps. She says she gets people asking her all the time where she got it.
Bought a similar strap from a different store and since have been skeptical because the buckle kept coming undone without me touching it. Took the risk on this one and am very happy with the results. Buckle stays secure and strap looks and feels great!
I ordered 2 straps and they are amazing. The color of the gold is exactly like advised on the website. Thank you!
I like the bracelet a lot, but it is a bit tight.
This strap is perfect! I was not expecting this much quality and I will definitely order another one!
The dark color on the strap is really nice, it shines a lot and people around me are complimenting my Apple Watch!
The strap is beautiful, exactly like showed on the website.
I ordered here because a friend recommended it to me and I was not sure about it. I can safely say that I don't regret my choice! I love it!
I really like this strap because it was not expensive and the quality is really good. I was not expecting this to be honest.
Wonderful strap! Just like the description, also easy to adjust the length of the strap! On top of that, the delivery was very fast. Recommend!
I am working at an Apple Store in New York and I was not sure about the quality of this strap but I can say without a doubt that it is really good, I recommend this to everyone!
I just got it a few hours ago. I have been a bit sceptical and unsure, but I can tell now that the product quality is really good. I am really impressed.
Great, As good as it looks in the photo.
Goods come quickly. It Looks good.
fast delivery, great product quality
Strap beautiful, delivered very quickly.
Ridiculous good quality! Highly recommended. Fast shipping and it even came with a tool to adjust the size!
Super Fast shipping and excellent quality order more
The item arrived fast and the quality looks and feel good.
Very easy to install and looks like in the pictures.
All great! complete product line, was quickly!
Very high quality product. Very beautiful. Recommend.
Good seller, thank you. My colleagues love it. Come back next time!
Things are really good, but the price is a little expensive, but it is worth the money
Looking forward, finally waited for the beloved things, thanks
Very high quality and exactly as is in the pictues on the website
Just as I had hoped. The metal is smooth and lays well on the wrist.
Shipped as stated. Looks great. Very happy with the band. Thanks!
Great! As in the picture. Comes with tool for power shorten the strap. Very fast delivery arrived in 8 days
perfect strap! wear without any issue.
will purchase again next time!
For the price a great product. Everything clicks together well, the strap has excellent weight and the link removal tool was quick and easy. Very good
Contact was quick and friendly! With easy acces tool to make bracelet good size
Also super good quality, looks amazing with the swatch make it wearable even on special occasion!
Quality and delivery time super!!! Take not regret!!!
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